Question: How long should a blog post be?
The easy answer is – as long as it needs to be!
Some people follow a strict formula of X many words, with a keyword phrase mentioned Y times, and a photo at the beginning, etc etc. But what really matters is:
What are you trying to say?
Remember, people are reading your blog because they have an interest in what you are saying. Blog the awesome. Don’t supplement your blog with uninteresting babble about being home sick with the flu – you are writing a blog about something.
Some of the best blog posts are less than 150 words. If you have something major to say, then by all means, go for the 1,000 words and more mark! A blog’s length should not be dictated by a formula or a strict set of rules.
Say what you are trying to say, the best way you can say it.
That being said, there is a style of blog writing that is easier for readers to digest.
Details on that coming up in a later post here on asktheblogger.com.