Question: I’ve been hearing the term “niche blog” a lot lately, sometimes good and sometimes bad. What is a niche blog?
Great question!
If you are new to blogging, you may hear about “finding your niche.” In fact, most blog mentors advise people to start with a niche they enjoy, and grow their blog from there. Sounds great, doesn’t it! It is… but that isn’t the kind of niche blog being talked about these days.
Today, the term “niche blog” is used a lot of times to refer to what used to be called “MFA” or “Made For Adsense Blogs.” These are blogs on a super niche topic used only to put up SEO content to rank high for keywords, so they can earn adsense revenue from people coming to the site.
By having no real content, when a visitor arrives at the site, they will more than likely want to leave right away. The best way to do that is through the google ads presented on the page. In this way, MFA or niche blogs are very popular with the types of bloggers who want to “get rich quick.”
There are many themes catering to this niche blogs easily and quickly. By purchasing a developer license from the theme’s creator, the niche blog author can use the same theme over and over again on hundreds or thousands of different niche blogs.
Some people claim niche blogs have a short shelf-life, making money quickly at first and then falling off. Others say they their niche sites earn as much today as they did 6 months or a year ago. One thing is for certain though, you have to produce a lot of niche sites just to be sure your income stream is not depleted should one or two stop earning revenue.
If you are running a true “niche blog” then really it is just a blog. Mentioning you run a niche blog may get some strange reactions from others in forums, especially if there are those who think niche blogs are spamming the Internet.