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How come my Alexa ranking keeps going up lately and it’s now at 305,686 but my Google PR is still blankety-blank? My site is sitemapped and verified. Guess it has to be a lack of links?

Alexa has nothing to do with your Google page rank or indexing. In fact, most any website or blog can get “into” the Alexa directory in days if not faster as Alexa simply works that way.

Getting “into” Google isn’t so easy.

I’m guessing your page rank is still at zero because your site is still in what search engine marketers call the “Google Sandbox”. The Wikipedia defines it as such.

The Sandbox Effect is the theory that websites with newly-registered domains are placed in a sandbox (holding area) in the indexes of Google until such time is deemed appropriate before a ranking can commence.

What Does That Mean Really?

It means that it’s going to take awhile for ANY new website to get into the regular Google listings.

Now, if your website is not new, and you’re not getting any Google page rank, there is most likely a problem, and one of those problems could be that you have a lack of backlinks, in other words, other websites or blogs who link back to you.

Here are a few articles to help you out on your quest for more information.

PageRank Explained - Keeping SEO Simple

Alexa Traffic Ranking Versus Google Page Rank

I highly recommend these two products from Dr. Ralph Wilson, web marketing guru.