• Skip to main content
  • Skip to primary sidebar

Ask The Blogger

Blogging Tips & Strategies

SEO Tips

Boost Your Search Engine Rankings

By Christian

Ranking in different search engines nowadays can become a challenge given the periodical changes in the Google algorithm being implemented. Search engine optimization (SEO) is important in driving traffic to your website. But helping your website rank and boost its traffic can be a daunting task if you do not have the expertise in such kind of work.

Do not fret because you can bank on the help of SEO agencies to help increase your website traffic. Hiring the services of these companies can provide a wide range of benefits for your business. Let us take a look at what SEO providers can offer your business.

Web Design

Although the main objective of SEO is to generate traffic for your website, many of these companies also provide website design services. The main objective is to maximize your conversions. Likewise, the service will help you evaluate your website’s usability. SEO companies can also help determine the position of your website against your competition.

Reputation Management

SEO providers can also make you aware of your website’s online reputation. By putting your company on the Internet, people will become aware of your products or services. The SEO company can help counter negative reviews and convert them into a positive image.

Boost sales

Social Media

Social media has become a revolution and is integrated to search engine optimization. SEO providers can help boost your online presence not only on search engines but also help you to stand out against your competition.

GEO-Targeted Campaigns

If your target market is located in one particular territory, Australia for example, you can hire SEO services in Sydney to strengthen your position in that particular location. A good SEO company will ensure that your brand will be able to reach its desired audience.

Considering search engine optimization can boost the overall exposure of your website on search engine results pages (SERPs). Latest figures reveal that 85% of website traffic is derived from search engines.

So if you are keen on improving traffic to your website and increasing your return of investment, hiring the services of SEO companies can help boost your online presence. Don’t you think it is about time to consider search engine optimization and incorporate it into your marketing strategy? This will make a huge difference in your quest to keep in step or get an advantage against your competition.

Filed Under: SEO Tips

SEO that works for local businesses

By Christian

It’s true, the world has gone mad and I’m about to prove it. To find out why and uncover another way to leverage your existing resources just read to the bottom of this article. Don’t skip this vital document though because there is gold in here.

If you have been in business for any length of time you would have probably heard of Search Engine Optimisation otherwise known as SEO.

As soon as the internet started to get better understood and more widely used it became apparent that there were people out there searching for information, education and also buying products and services.

Providers of these products and services realised that if they could get their website in front of people there was a possibility that those same people would part with some of their hard earned cash.

This has spawned a whole new industry. SEO specialists were born who promised the earth and some even delivered it…

SEO Specialists – Good Guys and Bad Guys

The idea behind search engine optimisation is simply to find ways to improve the chance of your website getting a higher rank or position for a certain specific search term. SEO people call this SERP or Search Engine Ranking Position. The idea being that if your website can be at the front of results there is a better chance of someone clicking through to your website.

Google and others provide some useful tips on how to improve your website and therefore rank better. There are also people out there who have attempted to deconstruct or reverse engineer Googles algorithm’s and in doing so will offer their services as SEO experts. Some of these hired guns are good guys (white hat) and some are bad guys (black hat).

The white hat good guys tend to work with the system and understand the importance of creating good content that adds value, being an authority and building up good relationships with associates.

The black hat bad guys will try and find ways to get a good ranking but they will use methods which are often times not helpful and will play a game with Google. These can work, at least in the short term and they may even be slightly faster but my advice is to beware of the big giant Google, lest it should find out and banish your website for a very long time!

SEO that works

How to get a high search engine rank?

Probably the easiest way to think about this is to see it from the search engines perspective. Google is as good a place to start as any where.

Google is a service provider who is interested in making sure they keep searchers happy. They do this by making sure that the results they deliver to people are relevant to the search. If people keep on using Google then Google can sell services to businesses who wish to advertise with them.

In simple terms and it’s far easier to do it this way. If a business wants to get a better ranking position then all it needs to do is find out what people are searching for. Identify who the competition is and do a better job than they do. The great Google will then reward them with a great position when people search for a specific search term.

There are of course a lot of things local businesses can do to help improve their position and get found;

  • Register their business for local search
  • Identify which keywords to focus on (a vital step that people sometimes forget)
  • On-site optimisation (title tags, description, alt tags, header tags etc)
  • Off-site optimisation (back links, articles, forums, blogs and so on)
  • Creating relevant content and becoming an authority site

In reality getting a good search engine ranking is not rocket science and some terms are easier with less competition than other terms. Local business should sit up and take notice because fewer people are using yellow pages and more people are turning to their computer and browser.

The beauty of the internet is that so much can be tweaked, changed, tested and measured and at a pretty low cost. So getting a great return on investment is not only doable it can be accurately calculated. Things that work can be leveraged and things that don’t can be dropped.

One last thing you should ponder

There is so much talk about SEO that people sometimes forget about a lesser discussed topic but which is never the less important and in some cases more important. What is that topic?

Website conversion optimisation

Just imagine that you had 1000 visitors to your website each month. Out of all these visitors you got 10 leads via email or phone call each month. This gives you 10 leads divided by 1000 visitors a 1% website conversion rate.

To get double the number of leads you would need to double the number of visitors. This may be easy enough to do or it may not and there is an alternative and easier way of looking this.

Just imagine you could find a way to improve your conversion ratio from 1% to 2% then you would get 20 leads per month from the same number of visitors. Do you think it’s possible to give users a better experience, offer slightly more value and generally improved things that would get 2% or more people to contact you?

According to LeadQuizzes, you can try publishing interactive content (e.g. online quizzes) that will help you generate more leads and grow your audience. They’ve created a pretty good tutorial on how to use online quizzes to boost your leads.

Filed Under: SEO Tips Tagged With: SEO that works

How to get SEO Results

By Christian

If you want to get some SEO results for your websites, it will be important to make sure that you take all the time you need to do the research which will enable you to make more money than ever before from your online business endeavors. There are going to be thousands of different tips that you will find on the internet about SEO work, but ultimately you will need to review the very best and start putting them into action as soon as possible.

Make the Commitment

One of the most important things that you can keep in mind when you are going about doing this type of work online is that it is a long term commitment, so that is exactly how you will want to look at it going on. As long as you are willing to make this kind of commitment, you should have no problem whatsoever improving your site over time. A lot of people end up failing miserably at SEO because they simply are not willing to make the kind of long term commitment which is required in order to truly succeed.

Build a Solid Website

Another one of the most important tips that you can possibly follow is to make sure that you build a good solid website, because that is ultimately what your success hinges on. As long as you have a good website with the kind of quality information/content that people are looking for in a specific niche, you will be able to do very well for yourself. The more time you spend working on your website(s) the better your chances will be of making a maximum amount of money from it. A lot of people make the mistake of quickly throwing together a site and then spend all their time trying to drive traffic to it, so make sure you avoid doing this completely.

The more tips like these you have the better your chances will be of getting guaranteed SEO results so you can finally start making the kind of money you have always wanted to while never having to leave the comfort of your own home. A lot of people do not even know how much potential there is in this type of work and in order to tap into it you will need to do some research and gather as many of these tips as possible or simply hire a SEO company in USA to do all the work for you while you reap the benefits.

Filed Under: SEO Tips Tagged With: seo, site optimization

How to handle accidental cross domain duplicate content

By Christian

Although Google is great at determining which site to credit the duplicate content to they can sometimes be mistakes which means your main site may be filtered out of the search results. For some websites there are however many legitimate duplicate sites, you may have caused a duplicate site for the following legitimate reasons:

  • Having another site for another market
  • Migrating sites and not being able to redirect your old site to your new one

Google has released the rel=canonical tag to try and combat this duplicate content issue, this tag however only worked to combat internal duplicate content. The tag can now be used cross domain to resolve any legitimate external duplicate content issues you may have.

Below I have listed a few examples of how you should handle legitimate external duplicate content

  • 1. Reduce internal duplication – Before looking to resolve external duplicate content you should resolve internal duplicate content with 301 redirects or canonical tags.
  • 2. Have a preferred domain – Search engines will generally filter your copied site out of the result pages, generally search engines are very good at this and will still keep your main domain in their index. However to ensure they index the correct site you should pick a domain and 301 the duplicate domains to it.
  • 3. Use the cross domain rel=canonical tag – If you don’t have the access to set up 301 redirects, or perhaps you are hosted on an IIS server you should use the cross domain rel=canonical tag. You should specify the exact URL for the preferred domain. Be careful though as Google has stated that this is only a hint and they won’t always follow it.
  • 4. Targeting multiple countries – In some circumstances you may wish to target multiple countries with different domains. You will come across a duplicate content issue with the same speaking countries, such as the UK, US and Australia. In this circumstance you should Geo Target your site to the appropriate country in Webmaster Tools. This will resolve the duplicate content issues as Google will now know the websites are for different markets.

Filed Under: SEO Tips Tagged With: duplicate content

Google States Spamming Other Sites Can Lower Rankings

By Christian

If you own a blog you are probably very familiar with users on the Internet trying to add links and spam into your comments field. This can be very frustrating, and can often leave blogs with unrelated content and links if they are not moderated properly.

Google however have recently stated through their Webmaster blog that abusing comment fields in websites by adding un-related comments containing links can actually harm both websites rankings. Webmasters who abuse blogs comments fields with unrelated content will now actually be penalise by Google, great!

This statement from Google will probably start getting Webmasters to look at their incoming links to see whether they are coming from blogs or other platforms allowing comments. Webmasters should also delete any spammy links they have created on blogs, then make a reconsideration request to Google

Below I have listed some tips for Webmasters to stop spam on your site:

  • Use Captcha codes to prevent automated spam
  • Disallow posting from anonymous people
  • Turn on comment moderation in your blog
  • Ensure all links in the comment field have the nofollow attribute, this will stop Google associating this link to your site
  • Disallow the ability for users to add hyperlinks in comments
  • You could also block comments in the robots.txt file
  • You could also block comments with the noindex meta tag

It is important to remember that the best way to increase your sites rankings is by creating unique, relevant and original content. You should also optimise your sites structure, to ensure the correct information is displayed to the user at the right time.

Filed Under: SEO Tips Tagged With: Spamming Other Sites

Primary Sidebar

Pages

  • Contact

Categories

  • Ads On Blogs
  • Adsense Arbitrage
  • Ask the Blogger
  • Being Successful Online
  • Blog Software
  • Blogging
  • Comments
  • Content
  • Conversions
  • General
  • Google
  • Google Adsense
  • How do I put ads in my blog?
  • Increasing Website Traffic
  • Make Money Blogging
  • Making Money Online
  • Marketing
  • niche blogs
  • Online success
  • Outsourcing
  • Professional Blogging
  • RSS
  • SEO Tips
  • Technorati
  • Video
  • Video Blogging
  • Videos In Blogs
  • Wordpress
  • Wordpress Templates
  • Writing

Recent Posts

  • Three Reasons Why Blogging for your Website is Important and Will Help You Boost Site Traffic
  • Online success of casinos
  • 5 Of the Most Engaging Commercials from the Gambling Niche
  • How To Make Your Website More Visible For Potential Clients On The Internet
  • Is Blogging Still as Popular as It Once Was?

Copyright © 2022 · Wellness Pro on Genesis Framework · WordPress · Log in